Why Focus Overview

Your company's success depends on a strong marketing response. A strong marketing response, in turn, depends on powerful data management services. To thrive in today's competitive marketplace, you need more than just a mailing list provider. You need a marketing response partner capable of delivering the results that drive sales and fuel your business success. Whether your goal is customer acquisition, loyalty or branding, Focus USA is dedicated to designing the data-driven marketing response campaigns that set your company or clients apart from the competition.

We maintain a database of virtually every household in the U.S. that includes vast and detailed data coverage: from mail order buyers, online shoppers and transactional data to behavioral, lifestyle, credit, demographic and census data. More importantly, we know how to get the most out of this valuable marketing data through aggregation, segmentation, manipulation, profiling, modeling and analytics.

Our proven, strategic approach to direct marketing data response helps our clients increase customer loyalty, acquire new customers and improve the reach of their marketing messages. Here's how:

Focus USA is proud to be associated with the following industry organizations:

  • WBENC - Certified Member of Women's Business Enterprise National Council
  • Women Owned Small Business (WOSB)
  • WEConnect International
  • Women’s Business Enterprise (WBE-NJ)
  • Women’s President Educational Organization (WPEO)
  • Women’s President Organization (WPO)
  • Direct Marketing Club of New York (DMCNY) 
  • Direct Marketing Association (DMA)
  • Hudson Valley Direct Marketing Association (HVDMA)
  • NJ Commerce & Industry Association (NJCIA)
  • National Association for Female Executives (NAFE)
  • Manhattan Chamber of Commerce